What’s happening: Young voters are bailing on Biden. As support dwindles from the group that secured his 2020 win, Democrats hope that two of the most influential figures in America — Taylor Swift and George Soros — will sway the 2024 election back in Biden’s favor, despite the duo's previous drama.
Taylor Swift: Soros-backed Democrats have set their sights on Taylor Swift as key to winning this year's elections. Almost 20% of voters admit they will likely support candidates endorsed by Swift, and Democrats hope to leverage the star’s popularity to boost Biden votes.
George Soros: The Hungarian-American billionaire is dedicated to financing millions for left-wing political causes and candidates to advance the progressive movement in the United States.
Why it matters: George Soros's Open Society Foundation recently pledged $50 million to increase civic engagement among women and young people (the same demographic as Swift fans) — one of many efforts to expand support for Democratic agendas.
But, the drama: The Soros family partnered with Swift's ex-manager, Scooter Braun, to purchase her entire music catalog for $300 million in 2019 without the pop star’s knowledge.
Zoom out: Democrats are betting on the pair to re-elect Biden in 2024, albeit by different methods: Soros funds campaign efforts, while the pop sensation mobilizes her army of Swifties to vote.
